The excitement never stops around here…giddy-up!
www.phoenixinternationale.com/
I love this site! Really happy with the design and features. The client, Academia de Phoenix InternationalĂ© wanted a site with a “Renaissance/Contemporary” look and feel. Which is the first time I have ever had a request for that… Phoenix focuses on classical dressage and techniques that were in practice during the Renaissance, plus also up-to-date sports and equine psychology.
Phoenix had an existing logo, and color choice for it, (the triangle phoenix in the middle of the header) so was a bit of a challenge to incorporate it into the layout – but think it worked out fine.
We are still in need of a few pages of content and videos, but for now, it’s live and all good – the rest will be up soon.
Pam set it up in WordPress and added a Twitter feed on the left side, under “News”. Didn’t she do a lovely job? Angus MacGreigor, the driving force behind Phoenix, is an avid Twitter-er and travels a lot to dressage competitions and clinics. So the feed lets helps him keep site visitors up on the latest and where on earth he is.
Another thing, we set Phoenix up with it’s own YouTube account, www.youtube.com/user/phoenixdressage, which is going to be really valuable to them in the future as they post more dressage and horse-for-sale videos on YouTube and their site. If you are not aware of it, Google bought YouTube a few years ago, so they love each other, (haven’t you noticed lots of videos popping up in the Google Search Results?) and having videos on the site and also cross-referenced on YouTube should help Phoenix InternationalĂ© stay at the top of the page in local listings and, eventually, nationwide. We’ll be adding lots of videos to this site!
And finally, I had fun making a custom “coat-of-arms” for the background. That addition really tied in the classical feel and overall elegant look.
